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English(English) Article

SNS, the Double-edged Sword | LIST

About the Article

Article
http://list.or.kr/node/1088
Journal
list_Books from Korea
Issued Date
-
Page
-
Language
English(English)
Country
SOUTH KOREA
City
Seoul
Book
-
Writer
Oh Hyeonjong , Kim Sagwa , Kim Young-ha

About the Author

  • Oh Hyeonjong
  • Birth : 1973 ~ -
  • Occupation : -
  • First Name : Hyeonjong
  • Family Name : Oh
  • Korean Name : 오현종
  • ISNI : -
  • Works : 0
Descriptions - 1 Languages
  • English(English)

SNS, the Double-edged Sword   By Kang Yu-jung on Nov 16 2014 21:16:18 Vol.23 spring 2014 In the past, information spread through traditional media such as television and newspapers, but with the advent of social networking services and widespread Internet connectivity, most anyone can access and disseminate so-called news and share opinions with the world. Writers explore the ways new media affects the lives of the young and disaffected.     SNS and Chirashi Advertisement: Dangerous Rumors, which opened on February 20, 2014, is a Korean film that turns the spotlight on the seamy underbelly of the Korean Internet. The original title in Korean is Chirashi, a word most Koreans are familiar with but merits explanation for readers from different cultures. The term chirashi, also sometimes used to refer to the stock market, is used in this case to refer to discreetly circulated newsletters of blind items, typically concerned with defaming public figures such as celebrities or politicians. In Korean, the word chirashi means “flyer.” While a flyer can be an advertisement for anything, in Korea, the Japanese loanword chirashi usually refers to cheap flyers handed out on the street. Nowadays the word is increasingly used to refer to blind gossip rather than its more prosaic meaning. To be fair, spreading gossip and sharing rumors is practically a human instinct. The problem is that this “instinct” has gained lightning speed and devastating power, thanks to social networking services (SNS). Unlike the pre-Internet days, when gossip was spread by word of mouth, gossip in the digital world spreads at a speed that has nothing to do with its veracity. At some point, people began sharing chirashi on SNS such as Facebook or Kakao Talk (a popular Korean instant messaging app) and the effects have been monstrous. Conversely, the increasing number of celebrity lawsuits brought on by rumors spread via SNS attests to the relentless efficiency of such new media.

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